Why Funny Works
Why do so many advertisers use humor in their ads? Are they selling something, or trying to make people laugh? The answer to both questions is an emphatic YES! The secret to a fantastic...
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Video growth in 2023
According to research done by HubSpot, on average, a business will publish 18 videos per month. That might seem like a lot of video, but obviously something bigger is at play here. So let's look...
Why Video Works
The most pressing challenge in marketing today isn’t targeting your audience, or even ensuring that your offering is viewed. The most pressing challenge in marketing today is getting people to...
Why Advertisers Love Animation
In this high velocity media environment advertisers now more than ever, need to capture customer attention and deliver quality messages quickly and effectively. The attention span of people in...